Sands China Organises 'Macau Beer Macau Brand – Macau Story' Seminar for Team Members
Part of company's ongoing professionalism education efforts
(Macao, August 10, 2021) – Sands China Ltd.
recently hosted a seminar for team members and local
youth at The Parisian® Macao about an
inspirational success story of a local brand, as part of
the company's ongoing professionalism education
efforts.
Entitled
Professionalism Education for Team Members: Macau
Beer Macau Brand – Macau Story, the July 30
seminar aimed to encourage young people to approach
challenges and opportunities with a creative and
entrepreneurial mindset. Charles M. Choy, co-chairman of
Macau Beer Company Limited, was invited as a guest
speaker to share his views on how local brands can enter
the market in the Greater Bay Area (GBA) and thrive
under the Macao SAR government's tourism+ initiative.
Citing the continued growth of Macau Beer in the GBA,
Choy encouraged the younger generation to seize the
opportunities brought about by the development of the
area and the nation, and to better equip themselves for
their future careers by facing potential employment and
business challenges
head-on.
Moderated by
Sam Chongnin, Sands China's vice president of corporate
communications and community affairs, the event
attracted around 210 participants, including Sands
China's management team members, interns and students
who have participated in the company's DSAL
Internship Programme – Level Up Training and Career
Experience Opportunities
Programme.
"Mr. Choy is a
charismatic and visionary local entrepreneur," said Dr.
Wilfred Wong, president of Sands China Ltd. "We hope
that through his sharing of this inspiring success story
of a local brand, the younger generation can gain a
big-picture perspective of the world, which helps lay a
solid foundation for the sustainable development of
Macao's tourism and leisure industry. This seminar also
allowed team members to gain valuable insight into the
concept of 'tourism+' through real-world examples, thus
promoting the further development of Macao's integrated
resort
industry."
Macau Beer was
founded in Macao 25 years ago and has a brewing factory
in the Zhuhai High Tech Zone. Through utilising the
advantages of the two Greater Bay Area cities of Macao
and Zhuhai, the company has become one that continues to
contribute to Macao's
diversification.
Sands China
has been committed to improving the professionalism of
its team members through various initiatives, including
professional literacy training courses, Greater Bay Area
visits, professional lectures, distinguished speaker
forum series, various professional exchange activities,
and through film screenings. More than 30
professionalism activities have been held to date, with
a participation of over
10,000.
Photo caption: Sands China team members and local
youth attend a seminar hosted by Sands China at The Parisian
Macao July 30, about the inspirational success story of
local brand Macau Beer. The event is part of the company's
ongoing professionalism education efforts and aimed to
encourage young people to approach challenges and
opportunities with a creative and entrepreneurial
mindset.
Photo caption: Charles M. Choy (right), co-chairman of Macau Beer Company Limited, shares his views on how local brands can enter the market in the Greater Bay Area and thrive under the Macao SAR government's "tourism+" initiative, during a July 30 seminar at The Parisian Macao. The event was moderated by Sam Chongnin (left), Sands China's vice president of corporate communications and community affairs.